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E-commerce Operations Executive

Also advertised as: Digital Retail Executive, E-commerce Operations Executive, Ecommerce Assistant, Ecommerce Coordinator, Online Operations Assistant, Online Trading Executive

Keeps online stores running smoothly, from product listings to order fulfilment.

What the job involves

E-commerce operations executives manage the day-to-day running of online shops, including uploading products, fixing website errors and coordinating with warehouses to get orders out on time. You work closely with marketing and customer service teams to resolve issues quickly. It suits people who like a mix of technical detail and retail commerce.

Typical responsibilities

  • Upload and update product listings
  • Monitor website performance and fix errors
  • Coordinate order fulfilment with warehouses
  • Support online sales promotions and campaigns
  • Report on website traffic and conversion

Common employers

  • Online retailers
  • Fashion brands
  • Supermarkets
  • Consumer goods companies
  • Marketplaces

Pay, hours and working environment

Typical pay

£21,000 – £25,000 a year

With experience

£28,000 – £36,000 a year

Typical hours

37.5 hours, office or hybrid

Working environment

Office based, screen heavy

Remote working

hybrid

Demand for this work

high

Pay ranges are indicative guidance drawn from advertised UK vacancies and published careers information. They are not an offer, and actual pay varies by employer, location and experience.

Skills and qualifications

Core skills

  • Content management systems
  • Attention to detail
  • Basic data analysis
  • Project coordination
  • Customer focus

Transferable skills you may already have

  • Online shopping familiarity
  • Spreadsheet skills
  • Working to deadlines

Requirements employers ask for

  • Content management systems
  • Attention to detail
  • Basic data analysis
  • Project coordination
  • Customer focus
  • GCSEs including maths and English

Useful but not essential

  • Online shopping familiarity
  • Spreadsheet skills
  • Working to deadlines
  • Degree in business, marketing or digital
  • Experience with e-commerce platforms such as Shopify

Helpful qualifications

  • Degree in business, marketing or digital
  • Experience with e-commerce platforms such as Shopify

Ways into this career

A degree is only one route. Where an apprenticeship, work-experience or qualification route exists, it is listed here alongside the academic option.

Apprenticeships and work-based routes

  • Digital Marketer (Level 3)
  • Business Administrator (Level 3)

Degree and college routes

  • Related subject: Business studies
  • Related subject: Digital marketing
  • Related subject: IT

Where this career can lead

  1. next

    E-commerce Manager

  2. next

    Digital Trading Manager

  3. next

    Head of Online

The good parts and the hard parts

What people enjoy

  • Growing area of retail
  • Transferable digital skills
  • Variety of tasks day to day

What people find hard

  • Can be reactive when things break
  • Busy peaks around sales events

Common questions

Do you need a degree to become a e-commerce operations executive?
No. As well as degree routes, this career can be entered through an apprenticeship or by building experience and qualifications on the job. preferred
How much does a e-commerce operations executive earn in the UK?
Typical advertised pay runs from £21,000 to £25,000 a year, rising towards £36,000 with experience. Figures are indicative guidance rather than an offer.
What skills transfer into this career?
Skills that transfer well include Online shopping familiarity, Spreadsheet skills, Working to deadlines.

Related careers

  • Store Manager

    Runs a shop: sales, stock, standards, staffing and profit.

  • Retail Assistant

    Serves customers, replenishes stock and keeps the shop floor right.

  • Customer Service Adviser

    Helps customers by phone, email and chat, resolving problems and account queries.

  • Hairdresser

    Cuts, colours and styles hair, and builds a loyal client base.

  • Beauty Therapist

    Provides treatments such as facials, waxing, nails and massage.

  • Visual Merchandiser

    Designs shop window and in-store displays to attract shoppers and boost sales.

Where this information comes from

  • National Careers Service
  • Institute for Apprenticeships

Last reviewed 14 September 2026.

Read how our career data is built and reviewed, or tell us if something here is wrong.